Heavenly Flowers

This weekend was the launch of the new Victoria's Secret fragrance Heavenly Flowers. This launch was a lot of fun for us because we got to create a flower shop in the new Soho store. We set-up a working shop for models Alessandra Ambrosio, Candice Swanepoel and Miranda Kerr and we showed them how to use the tools we use everyday. (Some how we don't look like this while designing, Weird?!)

The event gave customers a chance to meet the models and get autographs, they also got a real bouquet made by jesGORDON/properFUN! The Shabby-Chic, floral theme continued into the autograph table where customers had a meet and greet with the models.

The VS Street Team drew in customers passing by with single roses handed out from a flower cart we designed and styled. Tall arches of yellow forsythia, apple blossoms, and pussy willow drew guests through the doors.

The main, center display was styled and stayed through the weekend for other customers to enjoy.

After the event, the models were interviewed for TV in a mini vignette we set-up.

The event was very successful with hundreds of customers coming out to see the models and enjoy the flower-shop atmosphere for the Heavenly Flowers launch. There is an entire album of photos up on our facebook page, search jesGORDON/properFUN.

Pop of Color

One of the best things about Spring are the natural pops of color that happen all around. Crate and Barrel has mastered the art of seasonal accents of color. We recently used their Pink Lolli Candleholders for an event to add a punch to all white lounge areas. Because these are well made they are a great buy to be used season after season.

A couple of sugJEStions for how to get the most out of your purchase?

If you use real votive candles make sure to put a little splash of water into each to keep the wax from sticking in the bottom.

An even better option to make these glow is with LED lights that give the illusion of a candle without the hazards of a flame and the messy clean-up.

Get the Lolli Candleholders at Crate & Barrel for $6.95

Sparkle!

Check out BizBash's feature on the event here!

This past week we designed and produced a launch event for the new make-up line by Tarina Tarantino exclusively for Sephora. The event took place at Siren Studios in Hollywood and was attended by celebrities, stylists, and industry insiders. Check out the photos below to see some of the amazing features from the party. As always, we love to hear your comments so leave them!

The step-and-repeat where guests talked to press was designed to look like the top of a vanity with the logo inside a huge 10 foot frame. Guests were introduced to the theme from the very start as they walked the red carpet.

Vanities displayed the Tarina Tarantino product. The backdrops are the patterns and characters from her Fashion Collection. The vanities were given more Sparkle by accents of Tarina's jewelry.

As guests walked into the party they were greeted with an oversized image of a girl looking into the "Sparkle Factory" where all of Tarina's creations are made. This image gave guests a feeling of really being inside a huge factory (a pink and sparkly one!) To the right you can see the design for the bars. Each bar was custom designed to look like a vanity. The bartenders served through the mirror frames. Guests LOVED to take photos behind the bars.

Lounge areas gave guests a place to relax while taking in the party. White and mirrored furniture was used and then lit in accents of pink. Amazing octopus chandeliers hung overhead in shades of pink.

Overall the party gave guests a true sense of "Living the Sparkling Life!"

Very Valentine's Cocktails

Last night Jes hosted a twitter party with @Gloss, @UsWeekly, and @Alywalansky and one of our follower's favorite tips were the cocktail recipes from Jes. In case you missed it, check out the drinks below. These are perfect if you are having a sexy V-Day as a couple or celebrating Singles Awareness Day!

Peppermint-Cop-A-Feel

1 1/2 oz. Godiva, Dark Chocolate Liquor

1/2 oz. Peppermint Schnapps

1 Sprig of Mint

Eros Cocktail

1 1/2 Raspberry Liquor

2 Dashes of Amaretto

1 1/2 oz. Vodka

1 oz. Sour Mix

Hot Lips

2oz. Raspberry Schnapps

2 oz. Vodka

3 oz. Cranberry Juice

Hot-n-Heavy

1 Splash of Dark Rum

1 1/2 oz. Sour Raspberry Pucker

1 1/2 oz. Strawberry Vodka

Fill 1/2 with 7-Up

Fill 1/2 with Cranberry Juice

Cake and Drink it Too

1 1/2 oz. Vanilla Vodka

1 Splash of Pineapple Juice

Flirtini

1 oz. Triple Sec

3/4oz. Vodka

2 oz. Pineapple Juice

Top with Champagne

Beauty 360 Gifting Suite for the Golden Globes

CVS Presents Beauty 360

Golden Globes Gifting Suite

This past weekend we designed and built the set for Beauty 360 as a part of the On3/Access Hollywood Golden Globes Gifting Suite! The suite was a great success and was attended by stars and nominees like Neil Patrick Harris, Jennie Garth, Anna Lynn McCord, Busy Phillips, Shenea Grimes, and many others!

Beauty 360 had a suite with hair by Ric Pipino, make-up by Vincent Longo, facials and skincare by Borba, lashed by Pop Beauty, and nails by Nailtini. Below are some photos from the set, let us know what you guys think!

The set was designed to reflect the clean contemporary look of the Beauty 360s stores.

We had a custom sign made from Lucite for the Beauty 360 logo. The wall glowed blue from behind so the sign was able to glow also.

Ric Pipino provided the hair styling at the event, he was great!

There was a fragrance bar in the center of the set with some of Beauty 360's fragrance offerings.

Borba took care of the skincare at the event and even gave mini-facials to the guests.

Vincent Longo provided the make-up, his products are beautiful!

After about 20 hours straight of building the set Jes was exhausted! We covered her up for a cat-nap with a furniture blanket (she only got 5 mins before we were busy again!)

Updates coming soon!

Prepping at the Sofitel Hotel for the CVS Pharmacy and Access Hollywood Golden Globe gifting suite... photos to come! To follow the action, we'll be Tweeting live throughout the day...

Can You Hear Me Now?

Music is such a vital aspect to every party and event. However, especially at a house party it is hard to strike a balance between the volume being loud enough for everyone to hear and blowing people out of the room. One of the best ways to solve this it with Satellite Speakers. You can find great affordable indoor/outdoor options at places like Target and Best Buy. The speakers above are designed to give you top notch sound while withstanding the elements outdoors, and at only $32.98 they are a great deal. Place a couple in every area of the party and no one will feel left out of the vibe!

Jes is the Buzz on ABC

Jes recently appeared in a segment on ABC News Now about how we all can find ways to Party Like a Rock Star. Watch the clip above for some great tips and tricks from Jes on how to turn your holiday party this year into a celeb worthy bash!

Can It!!

The jesGORDON team attended the Vipp 70th Anniversary Charity Auction to support DIFFA and the Vipp can that Jes herself designed. Jes was in fabulous company with other Vipp designers like; Robert Verdi, Calvin Klein, Nigel Barker, Oscar de la Renta, and Yoko Ono. All of the proceeds from the auction go to Design Industries Foundation Fighting AIDS (DIFFA) which Jes has been involved with and passionate about for years.

Jes and William pose while checking out the silent auction cans.

Everyone loved the can Jes designed. You can't tell in the photo but the can moves through a rotation of colors, great for film!

Always helping raise money for DIFFA, Jes won the Robert Verdi designed Vipp Bin.

Jes and Christine play with the colors on Jes' Vipp Bin.

Find out ways you can contribute to DIFFA and learn more about the custom Vipp Bins at www.diffa.org

Victoria's Secret - Heavenly Enchanted

Here are some photos from last week's Victoria's Secret - Heavenly Enchanted event. This event took place at The Grove in LA and was a launch for the new fall fragrance Heavenly Enchanted. The spokesperson/model for this fragrance is Miranda Kerr. She attended the event along with other celebrities like Gulliana Rancic and Melissa Rycroft.

Poster of Miranda from the Heavenly Enchanted ad Campaign.

We took the actual box the perfume comes in and had it fabricated in a 6 foot tall version for Miranda and others to pose with.

Autograph area for Miranda to sign head shots for fans.

Step and Repeat, the vines were added to give the hard surface more of an enchanted forest feel.

Make-up stations were set up to give customers a chance to get makeovers after waiting in line to see Miranda.

Christian Siriano for VS Makeup Launch Event

Here are some photos from yesterday's Christian Siriano for VS Makeup Event at the Grove in Los Angeles. We did a press event along with in store make-overs for the customers with Christian's makeup artists.

Makeover Stations!

Where Christian signed Autographs for Fans

Makeup Cart for Customers to Sample while waiting